HubSpot
Vanity Fair, Condé Nast Entertainment
HubSpot is a free CRM platform that helps improve customer support, sales, and marketing efforts for companies and teams. They had an existing pirate-themed media campaign starring Kathryn Hahn, and wanted to create some long-form advertorial content in the same voice that would run in the print edition of Vanity Fair. The result is a witty, informative piece that showcases HubSpot’s tools.
Long-form comedic branded content is a specialty of mine. This advertorial showcases HubSpot’s value adds, and stays true to the original spot’s wit and humor. Arrrghh!